Being members of the Institute of Practitioners in Advertising is something to shout about, and we’re very proud of our membership. The IPA is a Royal Chartered body that represents many of the UK's most successful agencies and over 4,000 practitioners, setting the standard for best practice across the UK’s advertising industry. Our membership is a sign of our commitment to upholding those standards; in fact, committing to high standards of professionalism and continuous professional development (CPD) is a prerequisite for becoming a member of the IPA.

Being an IPA member is like having an agency behind our agency: we have access to the IPA Insight Team and their vast knowledge of brands, markets, trends and consumers, which helps us to better understand the challenges of your business and your industry. With this heightened understanding, we can channel everything we learn into our work, passing the benefits on to our clients.

Through the IPA, everyone at RKH is required to complete 24 hours of CPD every year. This means we’re always learning and improving, and it gives us the opportunity to gain new qualifications and improve our skills so that we can provide an even higher level of service.

Our membership also means we’re part of a collective of like-minded teams, organisations and individuals. That gives us a voice on critical industry matters and initiatives including sustainability, climate change, diversity and inclusion; it’s a platform for us to help shape our industry for the better.

People First Promise

The People First Promise is awarded to agencies who demonstrate their commitment to their people's mental health. This commitment is connected by three different factors:

• Empower - Helping individuals find their resilience and track their mental health through empowerment and education
• Support - How businesses help people who are struggling with mental health problems
• Prevent - Ensuring senior leadership accountability and involvement through the implementation of reliable and regularly monitored processes, checks, and action plans.